by Rod Plotnik, Haig Kouyoumdjian
There is simply no other textbook as effective in getting students excited about and involved with psychology as Plotnik’s exceptional text. Using his hallmark “multimedia on the printed page” approach, Rod Plotnik makes the concepts of psychology come to life!Plotnik’s book is far more than just a good read and a compelling presentation—it is also a book written by a teacher committed to helping students master the content of psychology. From the side-by-side visual summaries to the concept reviews, Plotnik’s text is designed throughout for student mastery. Professors report that all the important content is covered in the Plotnik book—in a way that “hooks” students and gets them to read on. And Plotnik’s commitment to teaching extends into the ancillaries that accompany the text. The activities in the Instructor’s Manual are exciting, original, and offer truly innovative ways to get students involved in the concepts of the course. In many of today’s psychology classrooms, the printed pages is just the beginning! In this exciting new Fifth Edition, Plotnik includes “Links to Learning” at the end of every module that launch students into whole new worlds of interactive learning and exploration. Plotnik also references interactive activities on a variety of CD-ROMs that students can purchase bundled with their textbook, as well as appropriate sections in the Study Guide.

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